Use The Brand
Logos, colors, type, and messaging for seamless integration with your brand.
WELCOME
Better in BTR
is yours to share.
Better in BTR is an open-source brand for the nine-parish Capital Region. That means it’s designed for you and your business to customize and share. Through unified storytelling, we highlight the spaces, places, and people that make Baton Rouge a great place to live. Explore the resources and templates, tell your story, and show us how you make BTR better.
Explore the resources
Share The Story
Templates, videos, and marketing tools for sharing your BTR story.
Recruit Great People
Resources for showing candidates why life is better here.
Celebrate 225 Day
Ideas and resources for showing your BTR pride on February 25.